Islamophobia – The New Drug Haters Love to Consume, Even if it Leaves Them Penniless.
If we believed that hatred for Muslims was merely an aberration, confined to a small number of unhappy individuals from questionable backgrounds, we would be excessively mistaken. Islamophobia is no ordinary hate. Today, it has transformed into a movement, carefully curated and disseminated globally, much like a drug that keeps consumers in a perpetual state of hateful euphoria.
But that’s not all. Recent reports indicate that Islamophobia has now been ‘commercialized‘ as a marketing tool. What does that mean? Read on.
In September of this year, researchers at the Center for the Study of Organized Hate (CSOH), a Washington, D.C.-based think tank, began observing unsettling, bizarre content circulating on social media.
Examples include: one post featuring a Muslim family at an airport, overlaid with the message, “We are leaving America due to lack of respect for our culture.” Another depicted a smiling Arab man alongside a dog, asking, “Would you give your dog away to make a Muslim happy?” Yet another presented a woman in a niqab, surrounded by others in similar attire, holding a sign that read, “Stop saying Merry Christmas, or we will leave.”
But the most alarming aspect was yet to be discovered.
Those who engaged with these accounts, drawn in by hateful Islamophobic posts, began to see alarming warnings: posts predicting an imminent crisis in the global financial system, along with instructions on how to safeguard their money via direct messages.
In essence, the researchers uncovered clear signs of bait-and-switch scam operations. The bait? Inflammatory content about Muslims, highlighting just how prevalent Islamophobia has become. Some of these posts garnered thousands of comments and were viewed tens of thousands of times.
Raqib Hameed Naik, CSOH’s founder and executive director, and his team of online investigators noted that the scammers were tapping into strong demand for such content, saying, “They’re fulfilling that supply.”
Naik and lead researcher Meriem Mahdhi realized how these scammers were capitalizing on rising anti-Muslim sentiment to achieve their goals.
“They recognized that Islamophobic content was a reliable way to generate views and engagement, and they were producing it on a large scale for financial gain,” Meriem remarked.
“Hate and anger serve as the hook, and that outrage leads to shares and comments,” she continued. “These shares expand the account’s reach, and the followers who engage are then directed toward fake investment schemes.”
However, let’s take a moment to empathize with those who fall for these scams – the haters themselves!
In the scams identified by the Center for the Study of Organized Hate, the scammers appeared to target right-wing users already inclined to conspiracy theories. Instead of the usual labor-intensive methods of identifying vulnerable individuals and building trust, scammers are leveraging social media algorithms to do the heavy lifting.
“It’s quite sad from numerous perspectives,” Meriem said. “Think about the individuals who fall victim to these scams and may lose their life savings, but also consider the fact that it takes such deep-seated hatred for some to make a living in certain areas of the world.”