India’s BJP unleashes AI-driven Islamophobic propaganda
Ruling party’s social media post depicts Muslims as land grabbers, exposing how Hindutva politics fuses technology with Islamophobic hate
NEW DELHI, India (MNTV) — India’s ruling Bharatiya Janata Party (BJP) has come under fire for spreading Islamophobic propaganda after its Assam unit shared an artificial intelligence–generated video portraying Muslims as outsiders seizing land.
Analysts say the incident shows how Hindutva politics is weaponizing new technology to entrench old communal narratives.
The video, released on the BJP’s verified account for Assam — a state in India’s northeast with a long history of ethnic and religious tensions — depicted Muslims as illegal migrants threatening local populations. Civil society groups and journalists denounced the video as genocidal in tone, arguing that it dehumanizes Muslims and risks inciting real-world violence.
Prominent opposition leader and parliamentarian Asaduddin Owaisi said the video reflects the “repulsive Hindutva ideology” of the BJP, accusing the party of seeking a “Muslim-mukt Bharat” — an India without Muslims.
Journalists described the post as a “new low,” warning that the normalization of hate speech in Indian politics has reached new extremes with the use of AI-generated imagery.
The campaign echoes years of inflammatory rhetoric from Assam’s BJP Chief Minister Himanta Biswa Sarma, who has claimed Muslims will outnumber Hindus in the state by 2041 and overseen mass evictions of communities labeled “illegal settlers.” Sarma has openly asserted that all land encroachers “are from one religion,” remarks analysts say legitimize collective punishment of Muslims.
Observers noted that the Assam video mirrors earlier BJP propaganda elsewhere in India, including an election ad in state of Jharkhand portraying Muslims as invaders — later banned by the Election Commission for being “communal, malicious and misleading.”
Assam itself has long been a flashpoint. The state borders Bangladesh, and nationalist narratives portraying local Muslims as “illegal migrants” have been central to Hindutva mobilization.
Analysts argue that the BJP’s reliance on this trope connects demographic fears in Assam to a nationwide campaign portraying Muslims as a threat to India’s identity.
Civil society groups and opposition parties have urged India’s judiciary to intervene, warning that AI-generated propaganda marks a dangerous escalation. Analysts say the incident reflects a broader trend: the BJP fusing Hindutva ideology with digital tools to deepen communal polarization, embedding anti-Muslim propaganda into the core of India’s political strategy.
We must take charge of our narrative. Research indicates that 92% of their Muslim coverage is negative. Help us change that.
Have Your Say!
Have you been affected by the issues raised in this story? Please share your experiences by emailing haveyoursay@soundvision.com.
Please include a contact number if you are willing to speak to a Muslim Network TV’s representative. You can also get in touch in the following ways:
Tweet: @MuslimNetworkTV
