‘Night markets a key driver of Malaysia’s economy’

Khazanah Research Institute report says sector offers employment opportunities to individuals who have been laid off 

KUALA LUMPUR, Malaysia (MNTV)— Night markets have emerged as a key driver of the Malaysian economy, especially during economic downturns, according to a study by Khazanah Research Institute (KRI), quoted by NST.

In its second discussion paper under the night market project, KRI said that night markets are found to be an “essential lifeline”, particularly in times of crisis.

The sector offers employment opportunities to individuals who have been laid off and provides a platform for those seeking to transition into business or self-employment to sustain their livelihoods, KRI said.

The discussion paper titled “Why Night Markets Matter?: A Review of Literature” is authored by Nur Sofea Hasmira Azahar and Dr Mohd Amirul Rafiq Abu Rahim. It examines the evolving economic, cultural, and social significance of night markets in Malaysia.

While night markets continue to serve as accessible economic platforms for diverse groups, there remains a need for a deeper and more systematic understanding of how they adapt to urbanization trends, evolving food consumption patterns, rising living standards, and digital transitions, said Nur Sofea.

KRI said that night markets are deeply embedded in Malaysian society and are seen as an alternative to supermarkets.

Night markets have also benefited many amid the shifts in consumption patterns where more individuals are opting for food away from home.

“With a wide variety of stalls offering goods at generally more affordable prices, night markets also help ease financial pressures, particularly in the face of current economic challenges.”