Pakistan eyes $200 million halal meat export deal with Malaysia

Islamabad pushes to expand halal trade as part of broader economic cooperation with Southeast Asia

ISLAMABAD, Pakistan (MNTV) — Pakistan is pursuing a major halal meat export agreement with Malaysia, aiming to tap into the multi-billion-dollar global halal market as part of a wider push to diversify its export base and strengthen economic ties with Southeast Asia.

Minister for National Food Security and Research Rana Tanveer Hussain announced on Monday that talks with Malaysia are underway and, if successful, could generate up to $200 million in halal meat exports over the next five years.

“Such a partnership would not only boost bilateral trade but position Pakistan as a key player in the international halal economy,” Hussain said during a meeting on export strategy.

The initiative comes amid growing interest from both nations to deepen cooperation in agriculture, energy, IT, and trade. 

Malaysia is currently Pakistan’s third-largest trading partner in South Asia, and both countries are looking to build on that relationship following recent diplomatic exchanges.

The halal food market, valued at more than $2.7 trillion globally, is expanding rapidly across Asia and the Middle East. 

While Pakistan is one of the top producers of halal meat, its export volume remains modest. 

Officials believe increased access to Malaysia and other ASEAN markets could significantly boost the sector.

The Pakistan-Malaysia Business Council and its Malaysian counterpart are expected to sign a memorandum of understanding to support halal trade initiatives. 

Government advisors on commerce and industry also voiced support for expanding exports beyond traditional sectors.