Malaysia’s Johor state secures $2.4 billion halal investment
Malaysia’s Johor state has attracted 10 billion Malaysian ringgit ($2.4 billion) in potential high-impact halal investments
JOHOR BAHRU, Malaysia (MNTV) — Malaysia’s Johor state has attracted 10 billion Malaysian ringgit ($2.4 billion) in potential high-impact halal investments from Shandong Huifa Foodstuff Co Ltd, a Shanghai-listed Chinese conglomerate and a major player in the global food industry.
The deal marks a milestone for Johor’s ambitions to position itself as ASEAN’s premier halal hub under the Johor-Singapore Special Economic Zone (JS-SEZ), reports BNA.
The investment agreement was signed between PIJ Halal Ventures and Shandong Huifa last week, during the Malaysia International Halal Showcase (MIHAS@Shanghai 2025).
The ceremony was witnessed by Deputy Prime Minister Dr Ahmad Zahid Hamidi, underscoring Malaysia’s growing trade ties with China in the halal sector.
The investment will target five key halal growth areas — frozen foods, pharmaceuticals and nutraceuticals, halal fashion, food ingredients, and halal-based tourism services — sectors that are expected to fuel Malaysia’s export competitiveness and job creation.
According to Johor State Islamic Religious Affairs Committee chairman Mohd Fared Mohd Khalid, the project is expected to generate at least 100 billion Malaysian ringgit ($24.13 billion) in export value over time, contributing significantly to Johor’s industrial diversification and technological upgrading.
“This achievement strengthens Johor’s position as ASEAN’s main halal hub, opening up new investment opportunities, creating highly skilled jobs, and accelerating the state’s economic transformation into a developed state,” Mohd Fared said in a Facebook statement.
The investment falls under the Johor Halal Development Plan 2030, which outlines a strategic roadmap to integrate halal industries into the Johor-Singapore Special Economic Zone (JS-SEZ).
The plan aims to attract international investors, encourage technology transfer, and enhance Johor’s global supply chain connectivity.
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