KG Mobility to launch vehicle assembly plant in Algeria
South Korean automaker partners with Emin Auto for CKD operations, expanding regional footprint amid rising overseas demand
ALGIERS, Algeria (MNTV) — South Korean automaker KG Mobility (KGM), formerly known as SsangYong, has announced plans to establish a vehicle assembly plant in Algeria in partnership with local distributor Emin Auto, marking a major step in the company’s strategy to expand its global manufacturing network.
According to local media reports citing industry sources, the new plant will focus on assembling completely-knocked-down (CKD) units of the Musso pickup and Torres SUV.
The facility will have an estimated production capacity of 10,000 vehicles annually and is expected to begin operations next year, catering to both Algeria’s domestic market and regional exports.
Emin Auto, which also represents China’s JAC Group in Algeria, will jointly oversee the project with KGM. The collaboration aims to strengthen Algeria’s position as a regional automotive hub while helping KGM diversify away from an increasingly competitive domestic market.
The South Korean automaker has adopted an aggressive overseas expansion strategy, emphasizing emerging markets in the Middle East, Asia, and South America.
KGM already operates a regional partnership in Saudi Arabia with Saudi National Automobiles Manufacturing Company (SNAM) to serve Middle Eastern markets and has a similar venture with Kim Long Motors in Vietnam.
Industry analysts say the company’s latest move underscores its focus on developing flexible, region-based production models to optimize logistics and localize supply chains.
In financial performance, KGM reported global sales of 91,905 units during the first ten months of 2025 — a 2 percent year-on-year increase. Domestic sales declined by more than 16pc to 34,469 units, while exports surged by 18pc to 57,436 units, reflecting the firm’s growing reliance on international markets for revenue generation.
The company’s recent partnership with China’s Chery Automobile is also expected to enhance its access to advanced vehicle platforms and new energy vehicle (NEV) technologies. KGM aims to leverage this collaboration to expand its range of hybrid and electric models across emerging markets.
The Algeria project is part of KGM’s broader investment drive to strengthen manufacturing capacity and regional competitiveness amid global shifts toward localized automotive production.
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